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NEW Business Development Academy Dates


New Fall Dates Have Been Set!

The program starts September 10th.


This FREE eight-week course, followed by ongoing one-on-one mentoring, will guide you through the fundamentals of building a solid business. This program is being provided in partnership with UCEDC.


All sessions will be held IN-PERSON from 10:30 to noon at The Holly City Development Corporation building (14 E Mulberry St, Millville, NJ).


Why Apply?

Group Counseling Sessions

Participants will have group counseling sessions the following week of each workshop which will include follow-up examples, exercises and applied learning from the previous workshop.


One-on-One Mentoring

Week 9 and beyond for 12 months you will recieve monthly one-on-one counseling.


Training Dates

Weeks 1 & 2

Business Assessment (9/10) & Group Counseling (9/17)

This workshop emphasizes the fundamentals of business ownership, with a focus on refreshing the business plan for sustainability. The group counseling session will include follow-up examples, exercises and applied learning from the Business Assessment workshop.


Weeks 3 & 4

Marketing Strategy (9/24) & Group Counseling (10/1)

This workshop will review the basic principles of marketing strategy, and the application of the "4Ps of marketing." The group counseling session will include follow-up examples, exercises and applied learning from the Marketing Strategy workshop.


Weeks 5 & 6

Basic Financial Statements (10/8) & Group Counseling (10/22)

This workshop reviews the balance sheet, profit & loss statement, and cash flow statement. The group counseling session will include follow-up examples, exercises and applied learning from the Basic Financial Statements & Profitability workshop.


Weeks 7 & 8

Forecasting Financial Results (10/29) & Group Counseling (11/6)

This final workshop in the series will focus on sales projections, expense projections, and responsibly projecting your cash flow. The group counseling session will include follow-up examples, exercises and applied learning from the Projecting Financial Results workshop. (PLEASE NOTE FINAL CLASS IS ON A WEDNESDAY)



Questions? Heather Garrison at (856) 779-7676 or email hgarrison@hollycitydevelopment.org





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